Thursday, August 27, 2009

But whatever is a dandy to wear?

Embarrassed by your too-fancy hat in 'these economic times?'

As Michael Jackson would say, 'you are not alone.'
"...modesty has been a byword this recession, and baseball caps are no exception. Consumers are opting for Corollas over Cadillacs, Formica kitchen counters over granite and, it turns out, hats with traditional designs over garish ones."
(courtesy nytimes.com)
Sure, that makes total sense--the 10% decline in sales of garish hats must be because consumers "don't want to look too rich and fancy" in these Great Depressiony times. I mean, can you imagine the embarrassment if somebody realized you were wearing a brand-new $35 hat that was really ugly, rather than a brand-new $35 hat that was really plain?

My balls shrivel in fear of that day.

I wonder if anybody at New Era/NYTimes has considered the fact that the steep drop in sales might instead have something to do with people "buying less shit they don't need cuz they broke."

1 in 10 people in this country are fucking unemployed.

But, for the sake of argument, let's assume New York Times reporter Ken "Boring" Belson did his homework and the numbers don't lie--people are buying less-garish hats because they are poor.

Is this the first good news to come out of the financial crisis?

The hick in me is, for some reason, angered by this news. It almost makes him want to staple some hot-pink tassels onto a (traditional) Cubs hat and parade down the filthy, desolate sidewalks of Wall Street, preening himself in the smudged windowpanes of the once-mighty Goldman Sachs, making Indian battle cries, and waving a gun around.

There are, after all, some rights that are gloriously unalienable, you fucking terrorists.

_

1 comment:

Cornelius J. Winterbottom, III said...

fuck that. the true dandy cares naught for lucre and could look like a million bucks walking out of a thriftstore. and ball caps?! please. here's my version